Strategic Communications for Startup
TASK | Considering the state of the pandemic in 2021, recommend a strategic communications plan
PROCESS | Company & market research, analysis of the environment and stats on mask use and wear. Plan and consider the necessary information needed to thoughtfully create a comms plan proposal
OUTCOME | Communications plan proposal emphasizing quality, founder story and ]importance of supporting front line workers and small local business though MODMASKs. Pitch deck, press release, blog post and social media recommendations.